Blog Destinations General Planning

Step into the West End for the classic London experience. Go out on a merciless shopping excursion, as there is a full-range of shops for all wallets. Enjoy a show at one of the world-class theatres or sightsee at one of its many historic landmarks.

 Big Ben

Even within the West End, there are several distinctive neighborhoods. For a first-time visitor, it could be difficult determining where to stay just by looking at a map. Here’s a quick guide to the many facets of this exciting area. After selecting your ideal neighborhood, compare hotels by location and amenities using to find the best-value facility for your needs.


The historic Bloomsbury area is known for their long-standing relationship with literature. The British Museum and British Library are located here. With quiet streets and many garden squares to read and relax in, it is a quiet retreat from the busier areas. Fitzrovia, where Virginia Woolf and George Bernard Shaw once lived, has similar literary ties while keeping a more bohemian feel.


Marylebone and Mayfair are affluent areas with many shopping streets, including Bond Street and much of the world-famous Oxford Street. When not in the shopping mecca, stroll around the wide-open green space of Regent’s Park. Although filled with high-end hotels, some family run establishments can be found.


In the swing of things is Covent Garden. At the heart of it is an open-air piazza, which is filled with boutiques, bars, restaurants, and lively street performers. From there you can easily make your way to the Royal Opera House or one of the venues in Theatreland for a mesmerizing performance.


St. James has an old-world charm with its elegant hotels, royal buildings, and elite gentlemen’s clubs. There are also a number of art galleries to suit everyone’s taste. For those who want to see prestigious landmarks and historic attractions, look no further than Westminster, where royalty and government are enjoined. Be in awe at the sight of Westminster Abbey and Buckingham Palace, among others.


Finally there’s the full-on, trendy, Soho, where things are always happening. An entertainment district famous for its jazz bars, it houses and promotes alternative lifestyles. Remnants of the district’s colorful history still remain with a small red-light area. London’s foremost gay village is here and overall Soho is a fascinating area to explore.